Media Industry Blog Report: The Media Format Bill Of Rights

Today I have published the first Media Industry Blog report:

The Media Format Bill Of Rights: A Manifesto for the Next Generation of Media Products

The report is available free of charge to subscribers of Media Industry Blog (to subscribe simply head over to Media Industry Blog and submit your email address in the form on the right of the page).

The Media Format Bill of Rights builds upon a series of concepts and frameworks first discussed in the report ‘The Music Format Bill of Rights’ (which can be downloaded here).  Although some principles translate cleanly across other media industries many others have a more complex story.  This report looks at just how diverse the challenges are, and makes the case for a media product innovation framework across multiple media industries.

Click here to read highlights of the report.

Google Consumer Surveys: A Third Way for Content Strategy

I’ve just published a new post over on Media Industry Blog

Google Consumer Surveys: A Third Way for Content Strategy

Google’s new Consumer Surveys product is a typically disruptive innovation from the search giant.  Leaving aside the massive disruptive threat to survey vendors, Google Consumer Surveys gives publishers a new consumer monetization tactic that will help reduce the recurring conflict between paid content and ad strategy.  A struggle which often begets strategic paralysis.  Freemium just doesn’t translate the same way for news as it does for music.

Read the full post here.

Game: How Not to Survive a Digital Transition

I’ve just published a new blog post on the Gaming industry and music industry comparisons over on Media Industry Blog:

It has been an eventful week for the UK Games industry with leading national retailer Game first suspending trading in its shares and then calling in the administrators.  Yet this morning the Electronic Retailers association announced that Games have just become the largest UK entertainment sales category.  So how can these apparently contradictory dynamics co-exist?  The answer lies in the success of Games as a digital product, or rather series of digital products.  There are also some telling parallels with the music industry.

Read the full post here.

Why Apple’s Dividend Payment Is Actually a Product Strategy Story

I’ve just published a new post over on Media Industry Blog

Apple’s decision to use approximately half of its vast $97 billion cash surplus in a mix of dividends and stock repurchase says as much about the company from a strategic perspective as it does financially.

In these days of low interest rates on savings, having large reserves of cash isn’t the strategic plus it once was, which is why financial analysts and investors haven’t exactly been getting wildly excited about that $97 billion being left to sit in the bank.  By deciding to pay a dividend to shareholders and to repurchase stock, but to leave half the money untouched, Apple is able to have its cake and eat it. It has sent a positive message to the market, allowing investors to share further in the company’s current prosperity but at the same time it will retain approximately $50 billion, a vast chunk of working capital.  Read the full post here.

Introducing Media Industry Blog

I’m excited to announce that today I have launched a new sister blog, Media Industry Blog.

I’ll still be posting just as frequently on here about Music Industry issues, but on Media Industry Blog I’m going to start exploring in more detail some  of the non-music specific issues I write about on here, such as Content Ecosystems, Paid Content Strategy, Media Product Innovation and Media Consumption Devices.

In my role as an analyst and consultant I’ve been fortunate to work with media companies of all shapes and sizes across all industries.  One of the key values I have gained in that time is the ability to observe at first hand the unique experiences of each industry and also the similarities and commonalities.  With Media Industry Blog I’ll continue many of the conversations I’ve had a client level and continue to help companies to harness disruption and to profit from digital content.

For the next few weeks I’ll be posting links to Media Industry Blog posts on here but will stop doing so thereafter.

Next week I’ll be publishing a report on Media Product Innovation which will be available free of charge to subscribers of Media Industry Blog.

Today I posted the first Media Industry Blog post:

Why Apple’s Impact On Media Companies Has Only Just Got Started

There was a sense of disappointment in some quarters yesterday as Apple announced the third generation iPod, largely because it looks pretty much like a better version of the iPad2 rather than a dramatic step change.  But it was the right move for Apple.  The history of Apple’s device business in the last decade and bit has been a highly effective blend of step change, and evolution.

Read the complete post here.