This is the personal blog of Mark Mulligan, where you will find opinion and insight on the music industry’s often painful journey towards creating a new business around music. Mark’s been analyzing the digital music market for nearly a decade, right from the days when there wasn’t much of one to talk of, and when DRM was ‘Rights Management’ not ‘Rights Protection’.
It’s taken the industry a long time and a lot of pain to get from the fear-dominated days of the original Naptser to where we are now, but there’s still plenty of distance to go.
Mark endeavours to strike a balanced approach that is sensitive to the needs and concerns of the music labels but equally understands the realities of consumer behaviour and the business needs of technology companies and telcos. But this blog is a conversation, not a soap box (well ok it’s a bit of one) but nonetheless your feedback is not just welcome, it’s essential. So please leave comments.
Mark is a Vice President and Research Director at Forrester Research, you can find out more about Forrester Research here. All of the views and analysis expressed on this blog are solely those of Mark Mulligan and are not necessarily those of his employer Forrester. In addition to following the music industry professionally, Mark lives and breathes music. He is a classically trained musician and is in the third generation of guitar players in his family (currently working on gently prodding his children to becoming the fourth) and his grandparents and father have all been music teachers and have all played in bands.
Mark also has a small, fully digital, recording studio which he uses to make lots of not so subtle bleeps, beats and squeeks. ‘Back in the day’ he had a three single record deal and had his music played on BBC Radio 1.
December 3, 2008 at 1:19 pm
Hi Mark,
Just wondering what your initial thoughts are on the launch of Amazon’s MP3 store in the UK?
Cheers
Ben
January 15, 2009 at 7:34 pm
Where is your RSS Feed? The Twitter feed is obvious. Can’t find one for posts?
March 4, 2009 at 6:32 pm
Just made a profile and yours is the first blog i visited. The sudden realization is that there’s no contact email. Had to go back to mine to reinforce that discovery:) Hopefully you will find a hunger strike for music an industry interest – http://wickedmike.wordpress.com. Ta.
April 8, 2009 at 3:50 pm
Mark …
You’ve posted nothing new since March 20th. Have you retired?
Tonso
April 15, 2009 at 12:52 pm
After reading the article, I just feel that I really need more information on the topic. Could you share some resources please?
April 19, 2009 at 9:53 am
So, should I blog on wordpress instead of what I had been doing? Who is the audience?
May 15, 2009 at 10:16 pm
Hey Mark,
Do you have an email address I can use to get in touch with you? I was looking around the site and couldn’t seem to find anything.
Thanks,
Chris
June 2, 2009 at 2:51 pm
Mark … Love your blog, but note that you haven’t posted anything new since 5/19 … have you decided to hang ‘em up?
Tonso
June 15, 2009 at 3:33 pm
Hi Mark,
Could you send me your email address please?
Thanks!
Rhiannon
July 30, 2009 at 10:09 pm
Hi Mark
I too was wondering if you had an email address I could contact you at.
Mine is tom@hitsingularity.com
Thanks!
- tom
August 24, 2009 at 6:49 pm
How can I be in direct touch with you? I’d like to discuss our free new music download site, which showcases rising and aspiring artists, bands and indie labels.
It’s a direct distro solution that you may want to examine for your blog, and for Forrester.
September 12, 2009 at 7:53 pm
I think Mark’s email address is hidden for obvious reasons.
Try to find let’s say, Bono’s email address…
You get the idea…
cheers,
Plockroy
http://www.twitter.com/palominded
October 23, 2009 at 5:56 am
Mark,
We’re looking to get reviews of our new publication, “The Japanese Music Industry Bible.” Any interest in helping us out?
Thanks
Ethan